Kala Ideas will create a short documentary video (3–5 minutes, horizontal format) that captures the spirit of “Be NEW, not NORMAL” by featuring architects and homeowners who transform ordinary spaces into extraordinary ones.
Through a mix of candid interviews and cinematic indoor-outdoor visuals, the video will showcase fresh perspectives on everyday living, emphasizing creativity, innovation, and personal expression. The dynamic storytelling and bold imagery will position Kala Ideas as a brand that empowers people to live differently and think beyond the conventional.